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avatar for Lou Cimaglia

Lou Cimaglia

Liberty Mutual
Senior Content Strategist
Boston, MA
Lou Cimaglia was elected high school class president in 2005, and his career has really taken off from there. As Senior Content Strategist at Liberty Mutual, Lou is immersed in the daily work of creating better experiences for customers, and believes that rigorous work doesn't have to be boring. A featured conference speaker and writer, Lou shares the successes and failures of years in UX and content strategy with a signature style and wit. His work - like his presentation style - hinges on one thing: it is important, but it doesn't have to be serious. In his spare time, you can find him listening to the musical stylings of Bruce Springsteen, or offering unsolicited advice to Boston Red Sox ownership.


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